BTEC International Level 3 Travel and Tourism

Unit 8: Promotion and Sales in Travel and Tourism — assessment criteria

BTEC International Level 3 Unit 8 (Promotion and Sales in Travel and Tourism) — 30 Guided Learning Hours.

Internal / Optional30 GLH13 criteria
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Assessment criteria

Reproduced verbatim from the Pearson specification — the same grid the assignment brief carries. A unit grade is the highest band where all criteria in that band (and every band below it) are met.

Pass

7 criteria
A.P1Outline an outbound and inbound passenger journey through an airport for a leisure and a business passenger, describing the processes, facilities and services available along the route
A.P2Explain how the key processes at check-in, through security and at the gate comply with legal and regulatory requirements.
A.P3Explain how the key processes after disembarkation from the aircraft comply with legal and regulatory requirements.
B.P4Deal appropriately with outbound passengers in a standard situation, ensuring safety and security
B.P5Deal appropriately with outbound passengers in a challenging situation, ensuring safety and security
C.P6Plot the possible areas of congestion during normal operations, explaining why these areas are prone to congestion and the measures that can be taken to prevent or minimise congestion.
C.P7Explain how non-standard and irregular situations can cause major congestion or airport closure and explain the measures that can be taken to ease the congestion and potential impact on passengers.

Merit

3 criteria
A.M1Analyse the choices available to inbound and outbound passengers as they journey through the key passenger-handling processes at an airport, including the potential use of new technology and how these choices can enhance the passenger experience.
B.M2Deal effectively with outbound passengers in a standard situation and a challenging situation, ensuring safety and security
C.M3Analyse the potential impact on passengers who experience minor and major congestion situations.

Distinction

3 criteria
A.D1Evaluate how and where passenger-handling processes effectively ensure the safety and security of passengers, crew and others in the airport.
B.D2Consistently demonstrate individual responsibility and effective self-management in dealing effectively and confidently with outbound passengers in a standard situation and a challenging situation, ensuring safety and security.
C.D3Evaluate the effectiveness of measures to maintain safe and secure passenger flow during minor and major congestion situations.

Command verbs in this unit

The verb decides the depth expected — that is what separates Pass from Merit and Distinction work on the same learning aim.

OutlineExplainDealPlotAnalyseEvaluateConsistently
Pearson's ladder runs Identify → Describe → Explain → Compare / Analyse → Evaluate / Justify / Assess. A Merit or Distinction criterion on the same aim always implies the Pass beneath it: an “evaluate” answer that never first “explains” fails, however polished it reads. Hover a verb for what it demands.

How checkb.tech checks this unit

Upload a learner's submission and checkb.tech reads it against exactly these criteria, reporting each one as met, partly met, or not met — with the evidence that informed the verdict cited, so every call is auditable.

The check runs against the official Pearson documents for this unit, and identical evidence always produces an identical result — the same script gets the same verdict every time.

It never awards a grade. You stay the assessor: confirm, dismiss, or act on every criterion before your assessment decision is final.

Verification & Quality Tools for Unit 8

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More Level 3 Travel & Tourism units

Criteria and aim text reproduced for teacher reference from the official Pearson qualification documentation (Pearson BTEC International Level 3 Qualifications). BTEC is a registered trademark of Pearson Education Limited. checkb.tech is an independent tool — not affiliated with, endorsed by, or sponsored by Pearson. It never awards a grade; the teacher stays the assessor.