BTEC International Level 3 Unit 4 (Investigating Digital Marketing) — 60 Guided Learning Hours.
Reproduced verbatim from the Pearson specification — the same grid the assignment brief carries. A unit grade is the highest band where all criteria in that band (and every band below it) are met.
The verb decides the depth expected — that is what separates Pass from Merit and Distinction work on the same learning aim.
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The check runs against the official Pearson documents for this unit, and identical evidence always produces an identical result — the same script gets the same verdict every time.
It never awards a grade. You stay the assessor: confirm, dismiss, or act on every criterion before your assessment decision is final.
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Evidence standards, internal verification protocols, and marking guidance for Unit 4.
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Criteria and aim text reproduced for teacher reference from the official Pearson qualification documentation (Pearson BTEC International Level 3 Qualifications). BTEC is a registered trademark of Pearson Education Limited. checkb.tech is an independent tool — not affiliated with, endorsed by, or sponsored by Pearson. It never awards a grade; the teacher stays the assessor.